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This is a discussion on Market News within the Analytics and News forums, part of the Trading Forum category; The sheer nuttiness of a U.S. leader savaging his hand-picked Fed chairman is sure to unnerve markets as 2019 approaches. ...

      
   
  1. #1841
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    Asia's Next Headache: Trump Vs. The Fed

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    The sheer nuttiness of a U.S. leader savaging his hand-picked Fed chairman is sure to unnerve markets as 2019 approaches.

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  2. #1842
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    Facebook: What's New

    The Facebook monthly price chart breaks the uptrend line from 2013 and other issues.

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    The company and its CEO, Mark Zuckerberg, are under fire lately after a New York Times investigation reported that Facebook shared tons of users' personal data with many other companies including Microsoft, Netflix and Amazon.

    The downtrend for the stock has been relentlessly intact since the late July gap down from $215 to $150. Attempted rallies since then have fizzled and now Facebook is down to $124, quite an amazing drop for the once sizzling Internet sensation.

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  3. #1843
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    The Oil Market Grinch Strikes!

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    Yesterday's oil price collapse should not be interpreted as a sign of long-term trends, but the reaction of traders to news and rumors. Next year's market looks to be more stable.

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  4. #1844
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    Germany’s financial regulator BaFin plans to apply permanently ESMA’s CFD trading restrictions on a national level. The decision is intended as a protective measure for retail investors which will take effect in 2019.
    In its official notice the German financial watchdog clarified that it aims to “permanently match the level of protection in Germany to the temporary product intervention measure issued by ESMA.” This is partly done to prevent attempts to evade these measures by providers from other EU countries. Another reason is that the ESMA can only apply such product intervention measures on a temporary basis.


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    Post Does your marketing need help?

    The current scenario-

    It is a known fact that digitisation across the globe has changed the whole marketing scenario. Online marketing has given small business the power to provide stiff competition to big brands. With concepts like, Marketing shared services, the playing field has become equal for everyone and now it has all come down to who markets oneself smarter and better. It is not about the budget you have in hand but what you do with the marketing budget is what matters.

    A lot of big companies have been struggling for a while to come up with good marketing strategies. With digitisation changing the dynamics of marketing, companies have been struggling to bring a 360-degree holistic approach to the table. Due to which the execution has been poor leading to excessive spending and poor results. With the rise of audience-focused marketing niche like social media marketing, things have become more complex. It puts the whole marketing team in a dilemma as there is too much to do and on what aspects do they focus? It is here where the concept of Marketing Shared Services comes in.

    The actual problem-

    Someone rightly said the devil lies in the details. If you audit your marketing budget, a large chunk of it goes in paying salaries to your employees

    If we make a rough estimate, around 50-60% of the allocated marketing budget is spent on salaries. It leaves just around 40% of the budget to be spent on marketing strategies and execution. Though it is not a serious concern it is something that cannot be overlooked.

    Let’s have a look at the typical breakdown of a marketing budget: (on site - offsite combination)

    1. Salary- 50%
    2. Events- 15%
    3. Analyst & Advisor- 10%
    4. Content- 5%
    5. Strategic Initiatives-5%
    6. Tools & Technologies -5%
    7. Campaigns-10%

    Add to this the hardware, software, seating costs and we’re looking at an extra 18% cost on salaries. Moreover, many a time, there isn’t enough work for your marketing team at times neither they would have access to modern marketing tools and technologies. Due to which your in-house marketing team is never 100% utilized. Now, what if there is a way to cut your cost on resources?

    You can expect to save up to 56 % of your marketing budget on personnel costs if you adopt the concept of Marketing Shared Services.

    Using a Marketing Shared Services team comes with many advantages. The utilization of your marketing budget improves drastically. In this fast-paced competitive environment, you need to fail and fail faster. Marketing agencies dedicatedly work towards marketing making it easier for them to do modify their course of action to get the desired results.

  6. #1846
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    CySEC statistics: After some records have been achieved in 2016 and 2017, what’s next?
    According to data published by the Cyprus Securities and Exchange Commission (CySEC), the number of licensed forex brokers in the country peaked in 2017, while the largest trading and net income was reached in 2016.

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  7. #1847
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    The Stock Market In 2019

    Stocks were down last year, as everyone knows. Does this mean that another decline will follow in 2019, or does it mean that we are poised for a rebound? The historical record is clear that the most likely outcome is no different than if we had enjoyed a “normal” year in 2018.

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  8. #1848
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    Small Businesses Set For Perfect Storm In 2019

    Minimum wage hikes could push scores of small businesses off the cliff.

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  9. #1849
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    Why Banks Need To Care About Emotional Banking

    It's now or never for incumbent banks with GAFA breathing down their neck so it's time every bank sits their customer down, looks them in the eye and says "Right, now it's time for me to care about how you feel about your money, I don't want to lose you, I don't want it to be closing time".

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  10. #1850
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    The European Banking Authority urged the European Commission to take the necessary steps towards drafting pan European rules regulating the crypto currency sector, because the currently existing mishmash of national rules in some EU countries, and the lack of such in others, provides a fertile ground for money laundering and scam schemes.

    The conclusions of the European Banking Authority (EBA) are based on a year long study.

    EBA oversees the implementation of the EU law regulating the banking sector throughout the Union.

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