ChinaVirtuoso

Chinese Internet tourism service provider Tuniu.com held its tenth anniversary strategy conference and announced that they will become a multi-faceted online services group company.

Tuniu said that they will separate their businesses into two major sections: a tourism and resort subsidiary and a financial and technology subsidiary.

Yan Haifeng, president of Tuniu, said that the company's move to become a group aims to serve the fast growth of sectors like air tickets, hotel bookings, financial services, movie tickets, and wedding services. Yan said diversified customer demands are driving the changes within the tourism industrial chain. In the past, air tickets mainly targeted business trip customers. However, the greatest driving force for the growth of air tickets and hotel markets is now leisure tourists.

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